The Digital Marketing Specialist focuses on data-driven online marketing strategies to enhance brand visibility, generate leads, and improve conversion rates.
Key Responsibilities:
- Develop and manage digital marketing campaigns.
- Optimize website SEO and paid advertising strategies.
- Monitor and analyze campaign performance.
- Collaborate with designers and content creators.
Possible Tasks:
✔️ Run Google Ads, Facebook Ads, and email marketing campaigns.
✔️ Optimize SEO for improved search rankings.
✔️ Develop A/B testing strategies for performance improvements.
✔️ Track ROI and report on digital marketing efforts.
Requirements:
- Proven experience in digital marketing.
- Familiarity with Google Ads, Meta Ads, SEO, and email marketing tools.
- Analytical mindset and proficiency in marketing data tools.
- Strong understanding of conversion optimization techniques.